Success in San Miguel, CA

We Helped Market this Property

March - May | 2025

Villa San Juliette | Paso Robles AVA | 6385 Cross Canyons Rd San Miguel, CA

The property at 6385 Cross Canyons Road, San Miguel, CA 93451, known as Villa San Juliette Vineyard & Winery, is a premier 160-acre estate in the heart of the Paso Robles Estrella District AVA, celebrated for its luxurious Mediterranean-style villa, sustainable vineyard, and established winery operations. This essay provides a comprehensive overview of the property, incorporating details of its recent sale history, architectural features, viticultural significance, market context, and its role as a cultural and economic landmark in California’s Central Coast wine country.

Property Overview & Historical Context

Situated along the Pleasant Valley Wine Trail, 6385 Cross Canyons Road is a 160-acre estate featuring a 4,000-square-foot residence with 4 bedrooms and 4 bathrooms, built in 1990. The property, often referred to as Villa San Juliette, is renowned as the “crown jewel of the Central Coast” due to its celebrity ownership and its prominence in the Paso Robles AVA, a region recognized for its rapid growth in California’s wine industry. 

The estate’s location, just 20 minutes from downtown Paso Robles, combines accessibility with a secluded, rural ambiance, making it a sought-after destination for wine enthusiasts and luxury buyers. Its historical and ongoing significance is tied to its role as a fully operational winery and event venue, contributing to the cultural and economic fabric of San Miguel.

Recent Sale & Market Context

The most recent significant sale of 6385 Cross Canyons Road occurred on December 14, 2005, for $5.2 million, as recorded by multiple sources, including Redfin and Open Listings. Since then, the property’s value has appreciated significantly, reflecting the rising demand for vineyard estates in Paso Robles. As of 2025, it is listed for $14.75 million to $16.5 million, with an auction announced by Elite Auctions on March 31, 2025, offered without reserve, suggesting a potential opportunity for buyers to acquire it at a competitive price.

Disclaimer: Island Light Creative, LLC, is a full-service luxury real estate and yacht marketing firm, and not a real estate or yacht sales expert, nor a licensed real estate agent or yacht broker, and had no part in any transaction involving this property.

Services We Provided

Web Development

User-friendly, mobile-optimized, responsive websites that showcase luxury brands & lift online presence

SEO

We optimize website metadata & content to boost search rankings, driving organic traffic to your site

Graphic Design

Creative, visually compelling designs for enhancing brand appeal & increasing engagement

Brochures

Design, printing & shipping of high-quality brochures showcasing luxury property & yachts

E-Flyers

Geo-targeted email flyers sent to agents & brokers with industry-leading guaranteed open rates

Signs

Designing, producing & delivering custom yard signs when & where you need them

Direct Mail

Targeted, personalized postcard campaigns delivering luxury real estate to affluent buyers

E-Mail

Branded email campaigns promoting luxury real estate & charter yachts to affluent lists

Agent/Broker Events

Printed invites for agent/broker events, including catered lunch or dinner, hors d'oeuvres, wine & music