Potential customers and clients will judge your business in a few seconds based on the look of your website, marketing emails, print & digital advertising and other marketing collateral.
Using high-quality visuals is crucial for any small business for credibility and authenticity; Strong graphic design, paired with the right marketing strategy, will also help your business get noticed, convey professionalism and trust, and help communicate your marketing messages effectively.
High quality graphic design is also critical for establishing the character of your brand, or your business’s “personality.”
It’s also essential for effective brand recognition. Therefore, having clear, consistent brand guidelines in place for all your marketing communication is a must.
If you’re just launching your business, or looking for a complete re-branding, we will work closely with you to create a logo, choose a color palette, select fonts & typography, and more.
We’ll help you to define your needs, set your brand guidelines and formulate a strategy for using graphic design solutions with high visual impact.
If you don’t have the budget for an in-house graphic design professional or a traditional advertising agency, Island Light Creative can help.
Our goal is to get your message across to those you’re looking to reach.
How We Can Help
Your company’s identity consists of much more than just a name and a logo.
Your business is your brand. And the best brands remain top-of-mind because their identity is defined by the sum of their parts: The logo, fonts, colors, graphics and images. After your target audience sees it enough, your brand becomes instantly recognizable, bringing a clear sense of everything your business represents.
Our graphic design and branding services include:
- Logo design
- Branding/corporate identity
- Selecting colors, images, font/typography for establishing brand style guidelines
- Website graphics
- Email marketing templates
- Print and digital advertising art direction
- Trade show exhibits
- Brochures, flyers & newsletters
- Initial scope of graphic design projects
- Advising on graphics, art direction and branding strategies to reach a particular audience
- Determining the marketing message your graphic design & branding should portray
- Images & graphics that identify your products & services
Contact us today to learn more about our graphic design and branding services.