We helped The Catamaran Company to promote its boat show presence at some of the largest in-water boat shows around the country.
- Miami International Strictly Sail Boat Show, in Miami, FL
- United States Sailboat Show held in Annapolis, Maryland
- Fort Lauderdale International Boat Show
- St. Petersburg Power & Sailboat Show in St. Petersburg, FL
- Along with several boat shows produced by The Catamaran Company at its Las Olas docks location in Fort Lauderdale, FL and Edgewater, MD
While at the shows, we took pictures of the boats and the crowds, interviewed yacht brokers and catamaran designers, (had a great time!), then put it all together for magazine articles and website content.
Businesses from all types of different industries find many benefits to trade show marketing. And there’s plenty of effective strategies to make an impact.
Small businesses in particular should realize that there are huge potential benefits of trade show marketing: Improved customer/client relationships through face-to-face interaction, increased exposure in the local media covering the events, higher conversion rates, and increased brand recognition are just a few of the reasons why your business should consider participating in a local trade show (if it’s not already).
If you’d like to learn more about how Island Light Creative can help promote your small business at a local trade show, just give us a call.